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Social Media Has Gone Mainstream: Embrace It or Perish

Presented by Laura Bergells


Difficulty Level: Intermediate
Software: Web Browser (Internet Explorer, Firefox,etc), e-mail client

Harness the power of social media to grow your business and manage the reputation of your organization --- without breaking your department’s  marketing budget.

According to a recent survey 3 out of 4 adults online use social networking tools to connect with their peers. Even the most budget-strapped organization can tap into the power of social media to cultivate and  grow  business. But be careful. Without a clear social media strategy and an understanding of the online community, your organization might end up wasting time, energy and cash.

Join our Internet expert Laura Bergells for this exciting and informative webinar where she’ll help you craft and deploy a smart social media strategy that can let you build buzz and take your business to newer heights.

Objective:

To provide you with a thorough understanding of online social media tools and communities for enhanced business reputation and growth.

At the end of the conference you'll be able to:

  • See inside the minds of your prospects, customers, competitors and markets with amazing  - and free -  online tools
  • Create your own, customized  winning social media program
  • Create awareness and manage your online reputation

Conference Outline:

  • Why businesses and non-profits should be excited about social media
  • Why monitoring Internet chatter is critical to the success of your business
  • How to listen to your markets, prospects and customers using online tools
  • How to build buzz for your business using savvy strategies and techniques
  • How to protect your brand and online reputation

This is a pre-recorded event

Order Below or Call 866-574-2880 Today

About the Speaker

Laura Bergells is very active in the world of Internet marketing and presentation. She built and marketed Web sites in the early 1990’s for automotive companies, including Detroit Diesel, Penske Motorsports, and Diesel technology. Laura also served as an Internet marketing consultant in the pioneering days of Autotrader.com and Bay motors. Since 1999, Ms. Bergells is a much sought after freelance Web content developer, speaker and Internet marketing consultant. Her highly regarded blog is a must read for those who deliver presentations to modern, media-savvy audiences.




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Social Media Has Gone Mainstream: Embrace It or Perish
 
 
Conference Media Products
qty CD   (Please select Qty and Media) Price  
  CD Only
Includes CD recording and reference materials. (For new conferences, CDs will be delivered after the live session has taken place.)
$147*
 
Conference Print Products
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print Print Only
If you prefer print copy of the conference, avail transcript on demand. Please call 800-223-8720.
$147
* Shipping cost of $10 will be added to marked products.

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If you are a member of one of our partner associations, remember to enter your special discount code in the checkout to get your partner discount!

Note: If your association isn't currently part of our partnership program, forward a request to have your association added, to Smriti Grover.

 
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